Grove HR
Where teams put down roots and grow

Your company is a living thing

It needs the right conditions to flourish. Grove provides the fertile ground for businesses to grow their most valuable asset: their people.

Grove HR is a UK-founded HR software company building affordable, compliant people management tools for businesses with 10 to 250 employees. We believe exceptional HR software shouldn't cost a fortune or require an enterprise contract.

Founded 2025
Built in the UK
10-250 employees
Our sweet spot
$5/employee/month
Per employee
Why we built Grove

From a single seed to a thriving grove

The HR software market had a gap. Most solutions were either built for a single market and awkwardly adapted for others, priced for enterprises with budgets to match, or so basic they couldn't handle the nuances of local employment law.

Grove was founded to fix this. We built HR software from the ground up for growing businesses—with features like compliance tracking, statutory leave calculations, and local holiday management baked in, not bolted on.

Our goal is simple: give growing companies (10-250 employees) across the UK, US, and Europe the tools they need to manage their people professionally, affordably, and in full compliance with local law.

We believe exceptional HR software shouldn't require an enterprise contract. It should scale with you, understand local regulations deeply, and actually be enjoyable to use.

1
2025
Seed planted
Grove founded to transform HR for growing businesses
2
2026
First roots
Launched to market, first customers onboarded
3
Future
The forest
Building the most loved HR platform for growing businesses
What we stand for

The roots of how we grow

Like any healthy ecosystem, our values create the conditions for everything else to thrive.

Clarity

We bring light to complex HR processes. No jargon, no confusion — just clear, intuitive tools.

Protection

Your data grows in safe soil. Bank-grade security and full GDPR compliance protect every piece of information.

Growth

From seed to forest. We scale with your business, nurturing your journey from 10 to 250+ employees.

Nourishment

We feed your HR needs with care. Every feature is designed to help your team flourish.

Flexibility

Bend, don't break. Our platform adapts to your unique culture and processes as you grow.

Flourishing

Watch your workplace bloom. When HR works, people thrive and businesses prosper.

The team

Meet the founder

Grove is founder-led, building HR software that growing businesses deserve.

Bhal Punia

Bhal Punia

Founder & CEO

Building the HR platform he wished existed for growing businesses.

Rachel Richardson

Rachel Richardson

Head of Growth

Driving growth strategy, content, and partnerships to help more businesses discover Grove.

Small team, big mission. We're building Grove one feature at a time.

UK-founded, globally ready

Founded in the UK, built for the world

Grove was born in the UK and built to serve businesses across the UK, US, and Europe with native compliance for each market.

Compliance Built In

Bradford Factor, statutory leave, SSP, FLSA, ADA — we speak fluent employment law for the UK, US, and EU so you don't have to.

UK-Founded Support

Our team provides dedicated support during your working hours, with local expertise and global awareness.

GDPR & Privacy Native

Data stored securely in European data centres. Full compliance isn't an add-on — it's how we're built.

Frequently asked questions

About Grove HR

Who is Grove HR for?

Grove HR is designed for businesses with 10 to 250 employees in the UK, US, and Europe. We serve growing companies who need professional HR tools but don't have enterprise budgets. Our platform works particularly well for SMEs who have outgrown spreadsheets but find traditional enterprise HR software too expensive or complex.

Where is Grove HR based?

Grove HR is founded and headquartered in the United Kingdom. We serve businesses across the UK, US, and Europe. Our data is stored securely in European data centres, our team operates during UK working hours, and our support understands employment law across all markets we serve.

Is Grove HR suitable for small businesses?

Yes. Grove HR is perfect for small to mid-sized businesses. We designed the platform to be powerful enough for 250-employee companies but simple enough that a team of 10 can get up and running in minutes. Pricing varies by region — visit our pricing page for full details.

How much does Grove HR cost?

Grove HR pricing varies by region. We offer flexible monthly billing with no long-term contracts required. All plans come with a 30-day money-back guarantee, so you can try Grove risk-free. Visit our pricing page for full details on features and pricing for your region.

Does Grove HR comply with employment law?

Yes. Grove HR is built with employment law compliance at its core. For UK businesses, we include statutory holiday calculations, Bradford Factor absence scoring, bank holiday management, and SSP tracking. For US businesses, we support FLSA, ADA, W-4 and I-9 processing, and state tax compliance. The platform is fully GDPR compliant.

Join the grove

Ready to grow your team?

Join US businesses who've found their home in Grove.
Get started today with a 30-day money-back guarantee.

30-day money-back guarantee. Cancel anytime.