Grove HR
Marketing

SEO Specialist Salary UK

The median salary for a SEO Specialist in the UK is £32,000 per year. Salaries range from £23,000 to £50,000 depending on experience, location, and qualifications.

£32,000
per year
£2,666.67
per month
£615.38
per week
£16.41
per hour
Salary distribution

SEO Specialist Salary Range

Median: £32,000
P10
£23,000
Entry level
P25
£27,000
Lower quartile
Median
£32,000
Midpoint
P75
£40,000
Upper quartile
P90
£50,000
Top earners
Pay PeriodGross Pay
Annual salary£32,000
Monthly (gross)£2,666.67
Weekly (gross)£615.38
Daily (gross, 260 days)£123.08
Hourly rate£16.41

What does a SEO Specialist do?

SEO Specialists optimise websites to improve search engine rankings and drive organic traffic. They conduct keyword research, implement technical SEO improvements, build backlinks, analyse search performance data, and stay current with Google algorithm updates.

Common questions

SEO Specialist Salary FAQ

How much does a SEO Specialist earn in the UK?

The median salary for a SEO Specialist in the UK is £32,000 per year, which works out to approximately £2,666.67 per month or £16.41 per hour. Salaries range from £23,000 at the 10th percentile to £50,000 at the 90th percentile, depending on experience, location, and qualifications.

What qualifications do I need to be a SEO Specialist?

Qualifications for a SEO Specialist vary by employer but typically include relevant degree-level education or professional qualifications, plus practical experience in the field. Entry-level positions may accept candidates with lower qualifications and relevant experience. Professional certifications and continuous professional development can significantly boost earning potential.

Is £32,000 a good salary for a SEO Specialist?

£32,000 is the median salary for a SEO Specialist, meaning half of professionals in this role earn more and half earn less. Whether this is "good" depends on your location, experience, and personal circumstances. In London and the South East, salaries tend to be 15-25% higher than the national median. Those with significant experience or specialist skills can earn up to £50,000.

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